

You’ll see the back arrow at the bottom of your screen – you can tap on this to preview the clip and can choose to delete it if you wish.When you’re happy with you clip, take your finger off and stop recording.You’ll see a progress indicator at the top that tells you how long you’ve been recording (remember you only have 15 seconds).Press and hold the capture button on the bottom of your screen.And you can also speed up or slow down different parts of your reel. You may choose to have a countdown timer that you can set for how long you’d like that clip to record for. You’ll be able to choose different effects like you can with stories (if you want to use them). When you click on this, your screen will be on camera mode, and you’ll see some options down the left-hand side (things like ‘add music’ and so on). Reels are perfect for fast-paced, light-hearted, short-form content and to show off your brand personality. Once shared, Reels appear on the Reel section of your profile and you can also share a preview of them to your main feed. Reels can be recorded in a series of clips, one at a time, all at once, or using videos that you've uploaded from your phone. These are 15-second multi-part videos set to music, which are very similar to Tik Tok videos. IGTV is perfect for longer-form content and repurposing your lives. These videos appear on the special IGTV section of your profile and you can share a snippet on your main profile grid.


You can also create a video on Instagram and upload it to your IGTV. That is, videos that you’ve recorded in your lives. These are videos that are usually your repurposed content. Lives are perfect for longer-form content sharing and for interactive Q&A sessions. Once you’ve filmed your live, you can save the video to your phone to use it on other platforms or share it straight away to Instagram TV. They can also request to come on to you live with you (you accept them and add them to your screen). With lives, your audience can interact with you so they can comment and ask questions. When you click the button, you’re broadcasting straight away to your audience. You can access the live button within your Instagram stories section. Instagram stories are perfect for short-form, behind the scenes content. You can save stories to the highlight section of your profile if you would like your audience to watch them for longer. These are 15-second clips that you can share to the story section of your Instagram, and these disappear after 24 hours. Here’s the lowdown on all the Instagram parts as they stand now: INSTAGRAM STORIES They’re a new way to create and discover short, entertaining videos on Instagram very similar to Tik Tok. If you have been using Instagram lately you may have noticed Instagram Reels.Īnd if you’re like most people, you’re probably wondering how reels differ from stories, lives or TV, and if it’s something else you should be using for your business.
